Tag: Embracing Marketing Mistakes

"Everything in business to business is blue Go and look Open a new tab Look at the five competitors in your sector and tell me you could pick yours out with the logos taken off" That is Talia Wolf about ninety seconds into our conversation, and she...

Roger Hurni has run the same Phoenix agency for nearly twenty-seven years He arrived with two mistakes, one about people and one about software Will and I first met Roger Hurni through WorldCom about a year ago, and I only worked out while...

John O'Keeffe rescued two broken creative departments, made WPP the most awarded holding company on earth, and sold every share the week he left "Martin hired me, and it became the holding company of the decade creatively Mark fired me, and it...

Jellyfish brand strategist Tom Roach on how KFC and Weetabix threw away their most famous lines, and the awkward job of digging them back out again "It's probably the most brilliant piece of slogan writing or copywriting in ad slogans, if not in...

Seedlip founder Ben Branson on inventing a drinks category, finding a million-pound cash hole at 30,000 feet, and starting all over again The first time I tried Seedlip I had no real idea what to expect from it I think I said something insightful...

It’s been a while since we last shared an update here at Prohibition PR, but we are back! And what better way to make a return than by diving into two brilliant new episodes of our podcast, Embracing Marketing Mistakes I host the show, and it’s...