Every social media marketing training course we run, delivered privately to your team
Every course here is delivered privately to one organisation. No public cohorts, no stock deck. We use your channels, your analytics and your buyer, and your team leaves with work already done rather than notes.
At your offices anywhere in the UK, at our Leeds studio, or live online. Half day £1,200, full day £1,800, up to six people, excluding VAT.
How our training works
A scoping call first
Half an hour on the phone. We ask what your channels do now, who is in the room, and what has to be true afterwards for the day to have been worth it.
An agenda written for you
You get a written agenda and a fixed price before you commit. If the shape is wrong we change it. Nobody is sold a course off a shelf.
Work finished in the room
Rewritten profiles, drafted content, a plan with named owners and dates. Homework does not happen, so we stopped setting it.
If your team cannot use the output on the Monday morning after, the day has not worked.
Courses by platform
- LinkedIn training for sales teams. Prospecting, profiles as a sales asset, outreach that gets replies and Sales Navigator. For sales teams who need pipeline.
- LinkedIn marketing training. Company page reach, content, employee advocacy, executive thought leadership and board reporting. For marketing and comms teams.
- LinkedIn ads training. Campaign Manager, targeting, ad formats, the Insight Tag and cost per lead. Run on your own live account.
- Instagram training. Reels, Stories, direct messages, Instagram search and creator collaborations, on your own account.
- TikTok training. Making things that actually get watched, and an honest view on whether TikTok suits your organisation.
- Facebook training. Pages, groups and community, for organisations where Facebook is still where the audience is.
- X and Twitter training. Real time communications, newsjacking and reputation risk on the fastest and most exposed platform.
- YouTube training. Search, structure and retention on the platform most teams treat as a video dumping ground.
- Pinterest training. A search engine as much as a social network, and badly underused by UK retail and food brands.
Courses by subject
- Social media strategy training. Your team leaves with a written strategy, a ninety day plan and a measurement framework. Our most booked day.
- Content marketing training. Pillars, formats, planning and a content engine your team can sustain with the resource it actually has.
- SEO and AI search training. Search, AI Overviews and the citation work that decides whether ChatGPT quotes you. Both subjects in one day.
- PR training. Media relations, story building and getting coverage, taught by a working PR agency.
- Paid social media training. Budgets, targeting, creative and measurement across the paid platforms.
- B2B social selling training. The whole prospecting motion across LinkedIn and email, built on your own target accounts.
- Social media video production training. Filming and editing on a phone, to a standard that works on social rather than on television.
- Social media measurement training. Metrics tied to business objectives, and a report a board will actually read.
- Social media engagement training. Replies, conversation and community, which is where reach is genuinely won.
- Community management training. Running a community rather than a broadcast channel, including moderation and escalation.
- Personal branding training. For executives and specialists who need a visible professional profile.
- Influencer marketing training. Finding the right creators, what to pay, and the ASA disclosure rules you must follow.
- AI misinformation and crisis training. Deepfakes, fabricated claims and how to respond when something untrue moves quickly.
Courses by level and audience
- Social media training for beginners. For teams starting from the beginning, without spending the morning explaining what a hashtag is.
- Advanced social media training. For experienced practitioners who need depth rather than breadth.
- Social media manager training. For the person who owns the channels and needs to run them properly.
- Social media training for employees. Policy, risk and advocacy for the whole organisation, usually in sixty minutes.
- Social media training for customer service staff. Handling complaints in public, escalation and the data protection line in direct messages.
- Social media training for small businesses. Practical and cost aware, for owners and very small teams.
- B2B social media training. Long buying cycles, buying groups and content that reaches more than one decision maker.
- One to one social media training. A single person, a full day, entirely on their own priorities.
- Group social media training. Larger groups, run so the exercises still work.
- Become a social media trainer. For people who deliver training themselves and want to do it better.
Courses by sector
The structure holds, the examples and the constraints change. Sector sessions use comparable organisations rather than technology brands, and cover the regulatory ground that applies to you.
- Higher education. Recruitment, research and alumni audiences, which are usually three strategies sharing one account.
- Healthcare. Regulated communication, patient confidentiality and public trust.
- Local government. Public accountability, consultation and handling criticism in the open.
- Food and drink. Product led content, seasonality and creator work.
- Retail. Commercial content, promotions and customer service at volume.
- Leisure. Destination and experience marketing, and user generated content.
- Luxury brands. Tone, restraint and protecting a premium position on platforms built for volume.
- Property and real estate. Local visibility, listings and long consideration cycles.
Training in Leeds, Manchester, London and across the UK
We are based in Leeds, and a good share of the work is delivered across Yorkshire at client offices in Leeds, Sheffield, York, Bradford, Harrogate and Hull. We travel nationwide, and we run live online sessions for teams spread across sites.
- Social media training in Leeds. Our home city, and the easiest place to get us at short notice.
- Social media training in Manchester. Regularly delivered across the North West.
- Social media training in London. We travel down often, and travel is agreed at cost before you book.
- In-house social media training. How private in-house delivery works, wherever you are.
What our training costs
Private team prices, not per person prices, excluding VAT. The same rates apply to every course on this page.
| Format | Duration | Price, ex VAT | Per head at six |
|---|---|---|---|
| Full day workshop | 09:30 until 16:15 | £1,800 | £300 |
| Half day workshop | Three and a half hours | £1,200 | £200 |
| Additional attendee | Either format | £250 per person | — |
| Modular programme | Several sessions across weeks | Quoted on scope | — |
Most of this market prices per seat, commonly between £350 and £1,495 a head. Six people at those rates is £2,100 to £9,000 for one day delivered to a room of strangers. Included in ours: the scoping call, a tailored agenda, the slides, a workbook, the work produced on the day, a month of email support and a check in at ninety days.
We invoice on purchase order and complete supplier onboarding where you need it. Travel outside Yorkshire is charged at cost and agreed before booking.
Who runs the training
I am Chris Norton and I run most of these sessions myself. I founded Prohibition, the PR, social and content agency behind this site, I have worked in public relations for more than twenty years, and I have been running training since 2009. I co-authored Share This Too, the social media handbook published by the Chartered Institute of Public Relations, and I have been a CIPR member since I was a student.
Where a session needs a specialist alongside me, one comes rather than being described in the third person. We run social, content and PR programmes for paying clients continuously, so the examples in the room are ours, including the ones that did not work.
Brands we have trained and worked with
Training and campaigns delivered for the NHS, universities, local authorities, charities, law firms and B2B manufacturers, alongside the brands below.
What our clients say
We hold an average rating of 4.9 out of 5 from 18 verified client reviews on Clutch.
“We were impressed by their depth of knowledge in a rapidly changing environment.”
Kian Scott-Loach, Head of Digital, Terrence Higgins Trust, February 2026
“They’re a bunch of friendly people who feel like a natural extension of the marketing team.”
David Sharples, Communications Manager, Black Sheep Brewery, January 2025
“When Prohibition says they’ll do something by a certain date, they get it done.”
Marketing Manager, Feather Down Farms, May 2025
PRCA DARE Awards 2026 winners. The Charity and Not for Profit Award for The Build, our campaign for Martin House Children’s Hospice, which produced 219 placements and 161.4 million reach. Prohibition has won more than 45 industry awards and is part of the Worldcom Public Relations Group, with 110 offices across 45 countries.
Free resources, if you are not ready to book
- Training tips and a free course plan. Twelve exercises with timings and a half day curriculum you can run yourself.
- Free training materials and templates. A social media policy you can copy, a slide outline, a checklist and a feedback form. Nothing gated.
- Free webinars. The right starting point if you are one person rather than a team.
Questions we get asked
Do you run public social media training courses?
No. Every course is private to one organisation. A public course has to be pitched at the average person in the room, so part of your team is bored and another part is lost.
How much does social media training cost in the UK?
Public courses commonly run £350 to £1,495 a head for a day. Private in-house training generally starts around £590 a head. Ours is £1,800 for a full day for up to six people, which is £300 a head.
How many people can attend?
The price covers up to six, with additional attendees at £250 each. Above about sixteen the practical exercises stop working and we would suggest two sessions.
Where do you deliver?
At your offices anywhere in the UK, at our Leeds studio, or live online. We deliver frequently across Yorkshire, the North West and London.
How far ahead do we need to book?
Three to four weeks is typical, mainly to allow for the scoping call and building the agenda. We have delivered inside a week when a team needed it.
Can you combine two subjects in one day?
Often, yes, and we will tell you when it will not work. Strategy and content combine well. Trying to add advertising to a beginners day does not.
Do we get a certificate?
No. We are not an accredited body and we will not pretend otherwise. If a recognised qualification is the requirement, the CIM and the DMA both offer accredited routes and we would point you there.
Can we pay by invoice or purchase order?
Yes. We invoice on purchase order, complete supplier onboarding forms, and hold the insurance and policy documents most public sector and enterprise frameworks require.
What happens after the training?
A month of email support as the plan meets reality, and a check in at ninety days to ask what actually happened, whether the answer is good or not.
What is your cancellation policy?
Rescheduling more than fourteen days out costs nothing. Inside fourteen days we ask for fifty per cent, and inside seventy two hours the full fee applies. We are reasonable about genuine emergencies.
Where does AI training fit in this list?
It now sits alongside the channels rather than inside them. Start at AI training for marketing and communications teams, then Microsoft Copilot training for Microsoft 365, AI for social media content training for posts and video, AI training for PR and communications teams for the press office, and the AI policy workshop when you need the rules written down.
Tell us who needs training
Half day £1,200, full day £1,800, up to six people, excluding VAT. Leeds, UK wide or online.
Last reviewed August 2026.
