Chris Norton – Norton Notes PR Blog

I have heard a few arguments recently for and against who should make that all important sell-in call to the media Should it be the PR manager, director or executive The arguments for managers/directors They are more knowledgeable about the...

Marketing Magazine has reported that Universal Music has signed a global deal with Web 20 service Kyte to develop branded online and mobile sites for its major artists Universal which has artists like Amy Winehouse, Just Jack and Girls aloud is...

I read an interesting post by Stan Schroeder today stating that European companies and PRs still don’t like Twitter In the US Twitter is huge with CEOs and senior directors using it everywhere but it seems us Europeans are still a little more...

Here is another entertaining viral, which has been created by The Onion an online satirical newspaper The clip is basically about Apple launching the Apple Wheel MacBook a brilliant invention that replaces the keyboard making emails take only 45...

As the credit crunch continues to bite and more retailers and companies go the wall it seems the same may be happening to one of the original social networks Friends Reunited once described by Michael Grade as ‘the Sweet Spot of the internet’...

Here is a high resolution version of Chris Lake’s (a former client) latest single ‘If you knew’ I am predicting this track to be the biggest of his most recent dance tunes, I reckon it is going to make the difficult crossover into the...

Warning – this is a self promotional post! I took a call yesterday out of the blue from a lady at the CIPR who called to inform us that we had won the overall national Grand Prix Award for our category To be honest I was a little shocked but...

Have our inboxes grown too quickly Is email passé Are terms such as ‘Facebook me’ about to become the norm and kill email entirely I read an interesting article by Erik Qualman this morning about Generation Z no longer using email and using...

I have noticed recently that more and more PR professionals are looking for ways to get into digital communications I met up with an in-house PRO yesterday who told me his team has finally started using Twitter Many PROs believe that a PR blog is...

Viral videos have got to have something intrinsically clever, entertaining or interesting to make them go viral in the first place Following in a similar vain to the recent US election viral that I shared, here is another really clever example...