Chris Norton – Norton Notes PR Blog

I read an article in the Guardian that claims that the New York Times has named its first social media editor When I first read the title I wondered what the job would actually entail The article quotes a memo from Jonathan Landman, which describes...

Warning this is not a PR Post I am glad I can finally post this after having serious broadband issues all week My family and I have just returned from a lovely trip to northern Spain in a small beach resort called La Pineda We liked the resort...

I read an interesting dual post from Todd Defren and Paula Drum offering some top tips for social media marketers  I won’t go through all of the points but the text that really stuck out to me was this: “Your agency needs to walk the walk – I...

Working in the magical world of social media, we are regularly looking to create accounts for clients across various social platforms and often - it is a well known client - we find that a particular account has been already taken by a cyber...

Just as we all started to think that advertising revenues were dropping off from the more traditional channels Something has come along to show everyone that advertising does still work Is the video below the catchiest television advertisement ever...

I received an outreach approach this morning about a new search engine which has been launched to rival the likes of Google Oparla, which pays users to search, claims to use social media technology to provide a more accurate search Visitors can...

As marketers, advertisers and PR practitioners are all scratching their collective heads looking at ways to benefit from using social networking it seems the very networks themselves are still struggling to figure out what to do Yes hot on the...

I loved the story last week about Chelsea starting to use Twitter to communicate directly with fans Basically, Chelsea FC has begun Twittering (under its mascot’s name) following a huge growth in fake Chelsea FC accounts I can imagine there are...

I have been busy this last week preparing and then running a social media workshop with a new client Basically, my team and I assessed the client’s current status quo and then held a workshop to ask why it was doing what it was doing I am now...

With the recent and growing decline of traditional newspapers there are several theories being touted around that could be attributed to the sudden drop in circulation and audience figures It’s true that the media has become accustom to reporting...