Tag: digitial pr

The PR stunt of the week, so far OK so it’s only Monday, has to go to Alton Towers The reason is the team there have managed to get national coverage on the fact the new ride “Nemesis Sub-Terra” ride has been classed for the over 12s by the...

This week has been a tad hectic because I have been away until today on paternity leave following the birth of my second child Harvey However, before I went away I had spent a number of weeks with my team preparing a social media campaign for my...

I have just found this video on the Digital Buzz blog posted by Katy Daniells and I have to say it’s brilliant I love a good stunt type video and this take on flash mobbing to demonstrate the product is superb The concept is get a lot of people...

This week I have been doing quite a bit of analysis and research into bloggers and online influencers This has become part of my day job reading, researching and engaging and I am often asked by other PR professionals to give recommendations on some...

Here is an interesting video that has been created for/by the airline KLM on its social media strategy which I got from one of my local friends David Turner – so hat tip to him I have to admit when I opened it and saw it was nine and a half...

I was reading an article the other day that claimed a positive review on Trip Advisor was now worth £10,000 and hotel owners are now being blackmailed for discounts and threatened with negative reviews if they don’t give them The article...

In recent weeks, I have been receiving an increasing amount of Linked-in connection requests and it has got me thinking Now firstly I should point out I have a love hate relationship with Linked-in, some things I love about it and some things I hate...

Sorry about this but I need to have a quick rant I have been working in PR for more than a decade and using social media for around five years and the shift I have seen in the understanding levels of social media marketing has been great as the...

Are you busy tomorrow If not, you might want to make your way over to the Adelphi on Hunslet Road as I am speaking at a free seminar on the benefits of using social media for business It’s the second of four seminars to be held by the organisers...

So last week I attended a meeting down in Kent with a very senior SEO expert (who shall remain nameless) but who runs a large digital team He called me and my colleagues in to discuss the possibility of helping them create some interesting and...