Chris Norton – Norton Notes PR Blog

This video is worth watching don't be put off by the five minutes on the clock - I would love to hear your thoughts Mary McCoy from Continuum Marketing Services sings a humor-laced theme song for this year's Social Media Marketing World The song...

If like me you love some clever creative augmented reality you are going to love this stunt from Pepsi Max The brand surprised commuters with in its own words "an unbelievable experience" at a bus stop involving giant robots and UFO abductions!...

I have been working in public relations for more than 16 years and although I love my job, and the industry finally seems to be adapting to the modern world, one thing that never seems to get better is the formality, bureaucracy and procurement...

An Norwegian underwear producer called Devold put its protective clothing to the test in a PR stunt and videoed the whole thing and then sent it to me The workwear brand set fire to a base jumper and sent him over a cliff in something which did...

Yesterday, my social media agency Prohibition held another of our strategic social media seminars and the topic was on the much discussed issue of social media ROI However, instead of me banging on about my thoughts on this issue for once I have...

I get approached quite a lot to cover technology stories or products that aren't particularly relevant to me but WiFi on trains, hotels and restaurants is something that I feel quite strongly about I just have to ask myself how many times have I...

I have just finished reading Linchpin by the genius artist that is Seth Godin He of course wouldn't claim to be a genius but that's the point of the whole thing A linchpin is described as:A person or thing vital to an enterprise or organisationIn...

As you know I have been struggling to understand the huge drop in engagement on my client's Facebook pages recently and you may remember I wrote a detailed post about Facebook forcing us to buy it's advertisements to maintain organic reach...

I have been writing about online crisis management for years because as you know I do love a good crisis and helping out is one It's actually the topic I covered in Share This Too last year and more recently in an article for E-Consultancy Anyways I...

Guest blogging was called into question recently by Google’s head of Webspam Matt Cutts, who said in his latest provocative post that “people should put a fork in it” A lot of people have talked about this but I have my own opinion and I...