Category: Public Relations & Social Media Training

  I thought this video was interesting today, this is the CIPR interviewing Danske Bank's Vicky Davies and she speaks very eloquently on the fact that reputation is now everything in business I find this clip quite refreshing as most companies...

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We might only be halfway through 2019 and just got rid of the wet weather, but we’ve already seen some brilliant PR stunts The use of celebrity appearances, pop-up shops and clever social media executions to help try tackle mental health are just...

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OK, I will admit it I am a little late to the party on this one but my colleague found this video and shared it with my team and it actually made me laugh, so I thought it was worth sharing on the blog If you haven't watched the rather shocking...

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I thought this would do nicely for an end of year post, back in April, JD Wetherspoon’s announced that it would be closing down its social accounts with immediate effect But looking back nine months on, was this really the right business decision...

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In my opinion interns and work experience students should and must be paid I started out as student on the PR degree in Leeds many years ago and I got work experience from year one with several agencies The first couple of internships I wasn’t...

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Who doesn't love a good old tasting surprise PR stunt And here is the most recent example with our friendly baker Greggs fooling a load of foodies at a food festival They all think they are trying some local artisan delights when really the food...

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I was approached about six months ago by Football Freestyler and TV presenter, John Farnworth to help him with a charity campaign as a favour John is a truly lovely bloke and he is aiming to add a ninth Guinness World Record to his list by reaching...

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I have noticed a change in attitude over recent years of students that have picked PR or journalism degrees For those that don't know the PR degree (of which I sometimes lecture for) asks their students to get valuable work experience to get real...

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Back in 2015 I wrote an article about my favourite walking blogs in the UK, the post received more than 40 comments and still proves to be very popular today However, many of the original bloggers have now put up their boots and since stopped...

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I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand's reputation and share price if you get it wrong Even today I am amazed at how many brands just pass the social media...

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