What can be better than a free pie in exchange for a tweet?

So this week the Prohibition team and I have been out and about working our buts off. I was over at CIH conference in Manchester on Wednesday supporting our client Keepmoat on their stand.

20140625_145315To help a brand achieve standout at the event can be1403693288905 a tough call at these kind of large scale events. So we sat down together and decided to create the show’s first-ever “tweet-shop”, where delegates could pay for pies, (we went with a Brazilian football theme obviously) football merchandise including a pretty cool chalk mug you can see my 1403696141866handy work below and fresh barrister prepared Brazilian coffees with a single tweet!

The tweets were proudly placed on the huge Twitter wall and tracked by us as more and more people tweeted to get themselves fed. We also had a penalty shoot out section that was proving rather popular.

I can tell you the pies were rather tasty too. We will be analysing the Twitter and social media chatter from the event and providing a full video which I will post up in a few days when the conference has finished. I can say this though the stand proved to be a major hit with everyone at the conference having come over to test the pies out.

About Chris Norton

Chris Norton is the founder of Prohibition and an award winning communications consultant with more than twenty years’ experience. He was a lecturer at Leeds Beckett University and has had a varied PR career having worked both in-house and in a number of large consultancies. He is an Integrated PR and social media blogger and writes on a wide variety of blogs across a huge amount of topics from digital marketing, social media marketing right through to technology and crisis management.