Today Sam Oakely and I were having a little chuckle in the office at Google’s page ranking system. You can have it as part of your browser if you have the Google toolbar.

It’s a pretty useful tool which gives you a ranking out of 10 for each blog/web page. This can be a useful guideline as a starter and the criteria changes regularly resulting in the less important sites being down graded etc. Currently, this blog is 4/10 which isn’t bad but isn’t great – note to self must work harder!

Wikipedia describes the page ranking system as follows: PageRank is a link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element E is also called the PageRank of E and denoted by PR(E).”

However, today when Sam and I inspected Google itself we realised it only had a ranking of eight out of ten. How the hell do you get ten out of ten and why aren’t Google achieving that? Surely they rank themselves pretty highly – also I am interested to know which sites do get 10.

I know Netvibes only manages nine which is pretty good but lots of people use that site. If you know how to get a 10 feel free to post your comments as I am genuinely interested.

About Chris Norton

Chris Norton is the founder of Prohibition and an award winning communications consultant with more than twenty years’ experience. He was a lecturer at Leeds Beckett University and has had a varied PR career having worked both in-house and in a number of large consultancies. He is an Integrated PR and social media blogger and writes on a wide variety of blogs across a huge amount of topics from digital marketing, social media marketing right through to technology and crisis management.