This morning I have been doing some research for a large well-known consumer technology client which shall remain nameless. Anyway the research was to look into the many different social media newsrooms which are already out there.
A social media newsroom basically offers a lot more to the user than a traditional corporate newsroom. The user can be anyone from a blogger, journalist or just someone interested in the subject matter.
A social media newsroom usually provides items such as news releases, photography, RSS feeds, blogs, media coverage, podcasts, vodcasts, tag clouds and lots of sharing and bookmarking tools.
I have posted before about the growing importance of social media newsrooms and I think we are going to see more and more consumer brands using these as digital influencers become more important
Here are some of the social media newsrooms which I have found while searching the internet, some are obviously better than others. However, please feel free to notify me of any others which you come across.
- Wolfstar
- Virgin Media
- Shift Communications
- Electrolux
- GM Motors
Chris Norton is the founder of Prohibition and an award winning communications consultant with more than twenty years’ experience. He was a lecturer at Leeds Beckett University and has had a varied PR career having worked both in-house and in a number of large consultancies. He is an Integrated PR and social media blogger and writes on a wide variety of blogs across a huge amount of topics from digital marketing, social media marketing right through to technology and crisis management.
