I meet lots of entrepreneurs and business leaders who are all interested in using Twitter and the other social channels to grow their business and communicate their marketing messages I tell them that Twitter is about relationships, and growing...
Read MoreIf like most PR practitioners you are mildly interested in measuring ROI for a social media campaign I would recommend you have a read of this presentation from Oliver Blanchard, in case you didn’t know, he is the principal at BrandBuilder...
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