Year: 2014

With the end of the year quickly approaching I know we are all out wining and dining in the PR industry but come January everyone will be hitting the gym again and what better way to get ready for the new year than learning how to train with weights properly. At prohibition we recently did some influencer outreach for a new client and we had to target some of the world’s top weight lifting blogs but we couldn’t find any up to date lists so I thought it would be useful to create one ourselves. We use a number of ... Read more

It’s that time of the year again when we take a look back at 2014. In this lovely video Google analyses our trillions of searches and puts it all together. Google asks: “What do these searches say about us? Explore the Year in Search https://www.google.com/2014 and follow the conversation on #YearInSearch” You can watch some of the past Year in Search videos here: https://goo.gl/LXA4nQ

Last month I was quite shocked to stumble upon an article about a couple who were actually fined for leaving a negative review on TripAdvisor. Tony and Jan Jenkinson, had been on their way to Oxford to visit family, when they stopped off at a Blackpool hotel to split up their journey. The couple then felt they received a poor quality of service at the hotel and in turn wrote a negative review on Tripadvisor. So everything sounds pretty standard so far, right? Wrong. The hotel then decided to take £100 off their card as a fine for this review. ... Read more

This last couple of weeks my team and I have been preparing for the launch of a brilliant new meditation app called Anamaya. It has been carefully developed by mind and body specialist, Graham Doke, alongside a seven-year Apple veteran, Jonathan Koch. We have been working together for a while now and I had a particular interest in this application as I used meditation a few years ago to beat my insomnia which had plagued me for a number of years. Professional meditation programmes can help people discover their inner peace, mastering feelings of anger, pain and helping to manage ... Read more

Earlier this week it was announced that the CIPR is to cease it’s arrangement with PR Week after December 2014. PR week to many has been many things to many people, from a mild irritant getting leaks on the industry, to a useful gauge of the PR sector but it’s true it kind of lost its way about 18 months ago. The media landscape has changed and the industry has had to also but I still felt an industry voice was needed. I sit on the CIPR committee in Yorkshire and Lincolnshire and have been involved for several years on ... Read more

I love this graphic god knows who created it but it reminds me of the good old days when we all used fax machines to send our press releases out and picked up something called a phone. I found this on here but I would love to know who created it originally as I like a good sense of humour and I would like to credit them. I know how long a good infographic can take. I have created a couple in the last 12 months one was a social media timeline and the other was a social media cheat ... Read more

If you read my blog regularly you will know that I do like to share any blogger lists we have created in my PR Agency Prohibition, because they do take time to create, and  I believe it helps other to save time to find the best writers. I also love meeting and speaking to good writers from the best region in the country so today I have created a list of my top 20 Yorkshire blogs. To create this final list I have used a number of different tools and been through more than 200 blogs from Yorkshire and then ... Read more

In September, the PRCA launched a new report into digital trends in the PR industry. Put together after a YouGov study of 228 agency and in-house PR professionals across a wide range of sectors, the results are, for me, both encouraging and worrying. As a top line summary, there are five key points to consider. Digital remains the big growth area in PR. This really should come as a surprise to no-one. I hope. Agency and in-house skill sets continue to grow, which makes common sense considering the growth in digital and practitioners having no choice but to skill up. ... Read more

Here’s a nice little vending machine stunt by Walkers Crisps. It transformed two bus shelters along London’s Oxford Street and one in Clapham Junction into interactive Twitter-activated vending machines. You know how I love stuff in the social world that affects things in the real world and this is one of these. The machine has Gary Lineker trapped inside, via a screen that looks very realistic. All people had to do was tweet a unique hashtag to the Walkers bus stop machine to let him know that they wanted to try some of his crisps, and watch as he drops ... Read more

We have all been there, frantically struggling to get our banners and profile pictures to look just right on our social media channels. Well for the last couple of weeks I have been working on a social media cheat sheet with my team that gives you all of the top social media channels dimensions in one place. It’s not rocket science but hopefully if you work in social media marketing it may make your job a bit easier and we could all do with that.       Courtesy of: Prohibition PR