Month: April 2016

Following on from our recent big CIPR award wins late last year. Yesterday a few of us gathered over in Manchester for the Prolific North Awards which were attended by more than 800 digital, creative and PR types and some of the best agencies in the North of the UK. If I am honest we were delighted to be shortlisted for “Best Small PR Agency” and then just as we were settling in we only went and bloody won. I was pretty stunned, and had to make a rambling speech, which is a first for me at awards, I didn’t ... Read more

I could spend hours trawling through various interior and style blogs and Pinterest, looking for inspiration and mentally planning what my future house will look like. So, I’ve compiled a list of the top 25 interior blogs – hoping that each one will give you some kind of inspiration and ideas. 1. Moregeous Written by Sian whose talents and knowledge include property renovating, self-building, interior designing, and TV presenting (to name a few). Moregeous is an informative and fun read, bringing design inspiration, the latest trends, practical advice and various musings. Sian has been nicknamed as a ‘lady builder’ which ... Read more

An article written in the Guardian this week has reported that Google is claiming YouTube advertisements are much more effective than those on traditional television. In fact, it goes further by claiming in 80% of cases, adverts on the video platform are actually better at driving sales. This report does seem to be very self-serving for Google, to simply sell more advertising. I mean seriously? Of course, it highlights that YouTube is better  – it is written for them. It uses results from a report, by Matt Brittin, Google’s top-ranked European Executive, stating that in a campaign analysing advertisements across ... Read more

I have had a busy few months already in 2016, the year has started well for the Prohibition team and I have been up and down the country in meetings with exciting brands advising on social media strategy. I personally felt like I should have written a bit more on here recently, but frankly I haven’t had the time, as running a 10-strong PR agency and being a lecturer at University is quite time consuming especially if I want an actual life. However, a couple of days ago I was contacted by Vuelio and told this blog has been listed ... Read more

I came across this clip on YouTube on a brilliant social media campaign by Audi in Sweden. The campaign was created to highlight the the power of its quattro four-wheel drive system. The team created a competition where they challenged Instagram users to capture the most unexplored place in Sweden, where the closest Instagram photo is miles away. The campaign used the hashtag #CatchTheUnseen and utilised its Twitter channel @AudiSweden. It reached more than 500,000 Instagram users and targeted influencers on the platform. The prize for the winner of the competition was a brand new Q7 which is a very ... Read more