Month: December 2016

So the big news from Facebook this week is Mark Zuckerberg has actually built Jarvis from the film Iron Man. OK not quite but he is getting there.  I love AI but I am a little wary of what it can become, I have been doing quite a bit with bots to see how effective the technology can be and it is still relatively expensive to build one that works well but it is getting cheaper. I think we need to be careful with technologies that can control things via the Internet. One only has to think of drones and ... Read more

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. The Salvation Army: #thedress Certainly one of the most brutally effective campaigns on the list, The Salvation Army used the viral ‘blue vs gold dress’ from earlier in the year to highlight domestic violence. Using the tagline ‘why is it so hard to see black ... Read more