Month: September 2015

Yesterday I jumped on a plane and headed across to Ireland after being personally invited to Growth Hack Talks by a friend of mine, Ben Cotton. He managed to convince me to get off my backside, jump on  a plane and go and listen to a few other clever marketing people speak for once. The reason I decided to go was because it was on a subject, which had caught my eye, and which is still relatively new to us here in the UK. If you want to be successful in the marketing space you have to keep looking out ... Read more

This is a clever little idea from KFC in Romania, the concept is you get free KFC whenever your social media sites go offline. I think the video is meant to highlight how much we depend on them these days, it is a clever piece of fun but they have also made a dedicated website, where users can register their details so whenever your social media is down you can get a free meal. I love the concept and quite a well-executed video as well. Nice work KFC.

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. Most of the people I speak with will have a strong interest in digital, online or modern public relations strategy. The first interview was with Arik C. Hanson and a while ago I interviewed Crosby Noricks the founder of ... Read more