Month: April 2015

Are we seeing the slow painful death of Google Alerts?

Over the last couple of months I have been really busy giving my usual lectures to my lovely PR and Journalism students at Leeds Beckett University and one of the presentations I have crafted is on the Future of Social Media listening which covers the issues and different elements modern PR practitioners need to consider when listening and identifying important issues online. I won’t bore you with the full details but I cover a wide variety of elements in the seminar including the beautiful graphical Enterprise solutions right down to the free monitoring tools and let’s face it no free ... Read more

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