Month: May 2011

I have worked in PR for more than 13 years and I must have pitched more than a hundred times, it’s one of the best bits of the job. Ask anyone who works in PR it’s tiring but brilliant. The thrill of coming up with new and interesting ideas and then trying to capture the marketers’ imagination. Then there is the all important client phone call afterwards and you are told you have won the project! You all do the victory dance (maybe even a few whoop whoops) and the team is buzzing excitedly and then you suddenly realise that ... Read more

Warning this is a self-promotional post from someone who is pretty happy! I have just got back to work today after seven beautifully sunny days in Kos with my family and after going through the obligatory work related emails I stumbled across a number of tweets congratulating me on my position in the Brand Republic Top Marketing Blogs.  In case you didn’t know the BR 200 is a list of (it’s description): “The best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.” I opened the link to find out ... Read more

Please excuse me if this is a bit of a rant but I felt the need to get it out of my system once and for all. You would have to have been hidden under an extremely large rock this week to miss the story about a twitter user revealing the details of celebrity super injunctions on Twitter. In fact, it even made the 10’o clock news last night and my first thought was why? Various people confirmed on Twitter last week the details of the married footballer – in fact he was even trending on Twitter. So it wasn’t ... Read more