Month: April 2010

Facebook should get with the times and add comment moderation to fan pages

Dear Facebook, As an administrator on several fan pages for our clients and it has become quite apparent that there is no way to moderate comments on one of your fan pages. Personally I find this a little daft as blogs have had this type of functionality for years and it seems to work just fine in that space. I am aware that administrators can remove comments by deleting each of them manually but we are looking to protect our fans from any negative comments being left on their own images. Basically, we think its perfectly reasonable not to have ... Read more

How to identify a popular blog, my quick and easy tips.

I have been writing online conversation reports for clients for a number of years now and during that period of time it would be understandable to think that we have seen significant changes in the social channels that are influential in these reports. However, in almost all of the 60+ online conversation reports I have written, blogs are still the most influential sources for brands, whether it is business-to-business or business-to-consumer. It is for this reason that I decided to share some quick tips on how to identify an influential blog. I should add a caveat that I would use ... Read more

Twitter on the acquisition trail and here’s why!

So there we all were scratching our heads wondering how Twitter actually made a profit? And then it decided to change its strategy by scouting the world for talent to hire for its new business team to help secure much needed revenue. Well, the announcement was made today that it has acquired Tweetie but I am not surprised at all and I am expecting a few more acquisitions yet. Only last month we were told that an advertising platform was imminent and that is not the only area Twitter has been looking at. Over the last few months I have ... Read more

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