Month: February 2010

I had to share this today as it made me smile, Tom Murphy placed this video on his blog at it cheered me up no end. How many of us have seen pointless PR embargoes? Well this video pokes fun at them and the world of social media marketing – genius. Embargoes

Many of us working in the world of digital public relations and social media are often asked by our clients to measure how effective our online campaigns have been. This can be done in various ways across different platforms but I thought I would share one way for the platform Twitter. To be honest fans and followers aren’t accurate indicators of a user’s influence anymore as both can now be purchased or users can use one of the many autofollow tools Wadds highlighted in a post recently. There has been a lot of procrastination over whether you should even look ... Read more

My friends down at Rising Digital have just published one of their artists latest videos which is worth a watch. Nastla’s crazy is much more mainstream than the usual dance music Seb and the guys distribute but the video is very interesting. It actually reminds me of a cross between Monty Python’s Flying Circus and Michael Jackson’s Leave me Alone – have a look and see what you think.

One of our social media clients www.Thebusinessdesk.com which started out as a  regional business-to-business news portal a couple of years ago launched its new site for the Midlands yesterday. This is after the success of its North West version which launched last year and is still continuing to thrive. For me the reason Thebusinessdesk.com has been so successful is because it creates good business content (using quality journalists) and is moving with the times both socially and more traditionally. This got me thinking, even though we all know that newspapers are dying a slow and painful death why don’t they ... Read more