Tag: TikTok
5 Successful TikTok Campaigns & What You Can Learn From Them
TikTok has, in the last few years, gained global fame for its viral dance trends, challenges, funny videos, and other entertaining content. This has seen the social media platform, sorry entertainment platform, attract over one billion active users and become a marketing goldmine for brands looking to reach a younger audience. It is the reason I got off my back side and created our First Free TikTok strategy training webinar. The popularity of the platform also got me to push my team to create our own TikTok channel that told a story about who Prohibition was and you can check ... Read more
The making of TikTok’s New TV Advert – created whilst on Lockdown
This clip shows the making of TikTok’s first TV advert featuring Gordon Ramsey and many others. It has all been filmed on lockdown over 26 days and shows how creative you can get with the platform. We are going to be seeing more and more of this as the once niche platform moves from being a fun viral Vine alternative to a more serious video content player and an overall YouTube competitor. I expect the content areas to become more serious and structured over the next 12-18 months. The recent announcement of its education move is just the beginning of ... Read more