Tag: Instagram stories
WILL STORIES BE NEXT TO MOVE ACROSS ALL PLATFORMS IN 2019?
For the last few weeks, I have been busy researching and writing my latest presentation on social media trends 2019, which I am delivering for the first time on Thursday morning to 120 marketers in Yorkshire. In my presentations, I try to cover the latest emerging trends and some predictions I have for the forthcoming year and beyond. I am not claiming to be good old Mystic Meg, but I did a similar presentation in January last year (see below) and I predicted that social media stories would integrate across all platforms in 2019. I expected the huge popularity of ... Read more
Facebook’s war with Snapchat moves up a gear but what does this mean for PRs?
Mark Zuckerberg’s plight for worldwide domination was coming along nicely. In fact, it seemed all too easy, that was until Snapchat. When Spiegal declined a decent offer of $3 billion back in 2013 from Mark Zuckerburg, the owner of Facebook, Instagram and Whatsapp, wasn’t just going to sit back and twiddle his thumbs. I wrote a post back in June about why Facebook stories were failing in my opinion. First came Instagram stories, then Facebook and even Whatsapp. Whilst arguably Instagram stories caused a wave, the others somewhat fell flat. So what could Mr Zuckerberg do next? Give up? Let ... Read more