Month: December 2017

Are you fed up of fake engagement on Facebook? These days it’s pretty hard to log on to your Facebook without seeing ‘tag that work colleague you couldn’t survive without’ or ‘like if you’re hungover this morning’, however, thankfully that’s about to change. The commonly held belief behind ‘engagement bait’ is that if you want to secure wider visibility for your brand page you should encourage fan interactions, such as shares and likes. If we are all honest shares are the panacea for any social media marketer, mainly because they receive the most points in Facebook’s algorithm. One share is ... Read more