Those of you that read my blog will know I love a clever PR stunt and this one has caught my eye this week This great PR stunt was staged by Mumbai Police and FCB Interface who collaborated to teach Mumbai’s reckless car horn honkers a lesson...

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We might only be halfway through 2019 and just got rid of the wet weather, but we’ve already seen some brilliant PR stunts The use of celebrity appearances, pop-up shops and clever social media executions to help try tackle mental health are just...

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OK, I will admit it I am a little late to the party on this one but my colleague found this video and shared it with my team and it actually made me laugh, so I thought it was worth sharing on the blog If you haven't watched the rather shocking...

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Who doesn't love a good old tasting surprise PR stunt And here is the most recent example with our friendly baker Greggs fooling a load of foodies at a food festival They all think they are trying some local artisan delights when really the food...

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I was approached about six months ago by Football Freestyler and TV presenter, John Farnworth to help him with a charity campaign as a favour John is a truly lovely bloke and he is aiming to add a ninth Guinness World Record to his list by reaching...

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With campaigns becoming increasingly more integrated and digital, I like to stay abreast of what has been happening in the creative sector I mean it can't hurt to be aware of the finest campaigns and the best ideas and executions can it I like to...

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I spotted this campaign on Digital Buzz this week from Jaguar at the “Big Boys Toys” expo in New Zealand The brand attempted to take Virtual Reality Experiences to the next level by tricking the person involved and actually taking the car on the...

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This is a clever little idea from KFC in Romania, the concept is you get free KFC whenever your social media sites go offline I think the video is meant to highlight how much we depend on them these days, it is a clever piece of fun but they have...

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I love this stunt to help generate buzz and awareness of the new Mission Impossible film ROGUE NATION An agency transformed the Hollywood and Highland mall into an obstacle course, where contestants could win real tickets to the world premiere in...

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You know I love a clever idea or quirky campaign Well this week I was sent this little beauty and I love the simplicity of it This initiative was created by Leo Burnett from Buenos Aires for Samsung's Argentinian corporate office to promote road...

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